VW Black Beetle Superbowl Commercial
I’m not embedding the video itself because the creativity is on YouTube page of the video. Sure, when I first saw it during the Superbowl, it was really cool, and I Liked it a lot. As one of my favorites I decided to check it out, and here’s what I found. (PS- click link if you have not already)
The layout of the video on YouTube is far more entertaining and creative than just posting it on the web. Playing on the current consumer’s interest (to be debated…) on 3-D, the commercial is able to incorporate an out of screen look and feel to the commercial by going out of the normal boundaries of a youtube video. It’s a huge surprise! I won’t spoil anymore.
